Ep. 43 | How Beyoncé Used Influencer Marketing to Snatch Our Wigs

Welcome back to another episode! Jasmine introduces everyone to the infamous #BeyHive, curated by overly protective STANS of Beyoncé.

In January 2020, Beyoncé launched her Ivy Park with Adidas using influential and exponential marketing.

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Keep up with your host, Jasmine Gibson as @strategistjas on all platforms.